(A) To figure out what keywords your web pages are currently ranking for
(B) To determine whether you should be targeting a long tail keyword or a head term
(C) To ensure the keywords you’re targeting are aligned with your audience
(D) You shouldn’t run competitive analysis of keywords.
This question is from the HubSpot SEO Certification Exam. You can get all the answers to the questions asked in this exam on our HubSpot SEO Certification Exam Answers page.