(A) Gather insights into publishing analytics, such as click-through rates, impressions, and CPCs.
(B) Schedule posts to multiple accounts, review and re-arrange a publishing calendar, and promote top-performing posts.
(C) Track response times to incoming social posts to better determine Social ROI.
(D) Publish directly to popular blog platforms, such as WordPress, Medium, and Tumblr.
Hootsuite Publisher is an area of the dashboard where users can schedule posts to multiple accounts, review and re-arrange a publishing calendar, and promote top-performing posts. The Planner feature in Hootsuite Publisher allows you to schedule posts to multiple social accounts, and re-arrange the publishing calendar by dragging and dropping a scheduled post to your preferred time slot. The Hootsuite Publisher has a Boost feature that can be used to promote top-performing posts through advertising.
Resources and Conclusion
This question is a part of the certification exam conducted by Hootsuite known as the Hootsuite Platform Certification Exam. You can find all the correct answers with detailed explanations to this exam in our Hootsuite Platform Certification Exam Answers article.